You were promoted for being great at the job. Nobody showed you how to lead it.
Lead Before It Ties Out is a 12-week 1:1 coaching program for newly promoted finance managers. You get a clear starting point, a plan for your two biggest problems, and proof that you are improving.
Watch: Why being great at the job did not prepare me to lead it.
A short video (about 90 seconds, to verify once recorded) about my story, who I help, and how the program works.
Prefer to read?
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Email me the word LEAD and I will write back personally within 48 hours. No forms and no calendar link yet, just a short conversation about your situation.
Does any of this sound like your week?
These are the five problems I hear most from newly promoted managers. You may see yourself in one, or in several.
None of this means you are bad at leading. It means nobody taught you this part. That is a different problem, and it has a different fix.
You do not need twenty-five more leadership courses.
Your company probably offers a long list of them. Your boss is busy running the business. Mentors help, but each one covers one skill, and it takes a long time. You can finish twenty-five courses and still freeze when you have to decide fast with incomplete information, or when your VP asks for the bottom line.
What is missing is a roadmap.
A roadmap has three parts:
01 A clear starting point.
Where you are today, measured, not guessed.
02 A plan for your two biggest problems.
Not a long list of topics.
03 Proof that you are improving.
Something you can point to, and something you can show your director.
Nobody is going to hand you that roadmap. You take ownership of your own development, and I will help you build it.
Trusted by rising leaders who want to lead with confidence
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Kathleen Hamel | Corporate Finance Controller
“Your exceptional presentation skills are etched in my memory forever. I'm so grateful that our paths have crossed many times throughout this journey. It has been a true blessing to lean on your insights and wisdom over the years”.
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Esteban Barrionuevo | Finance Manager
“Jessica’s coaching helped me navigate the dual challenge of delivering results while supporting my team’s growth. Her structured yet flexible process empowered me to define my own leadership style and focus on what truly mattered. Our meaningful and sometimes challenging conversations encouraged deep self-reflection, allowing me to grow into a more rounded leader and better support my team. Her kindness and guidance made the journey both comfortable and transformative.”
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Luis Aguilar | Data Analytics Expert
"Jessica is an exceptional leader and coach who inspires and empowers her team. Her inclusive leadership style fosters collaboration and values individual strengths, providing tailored coaching for personal and professional growth. With her open communication and constructive feedback, I experienced significant growth in skills and confidence, leading to greater achievements for both myself and the team."
Discover Why Your Results Aren’t Speaking for Themselves.
Use the CAPDA Assessment to stop guessing and start measuring. In 3 minutes, we will identify which of the 5 Visibility Gaps is holding you back:
Communication • Authentic Authority • Project Management • Decisiveness • Adaptive Intelligence.
“Leadership isn't a title you're given; it's a frequency you broadcast. If you're on the wrong frequency, no amount of hard work will make them hear you.”
— Jessica Bonilla—